BusinessSBI Card Collaborates with Reliance Retail to Launch 'Reliance SBI Card'

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SBI Card Collaborates with Reliance Retail to Launch ‘Reliance SBI Card’

SBI Card has partnered with Reliance Retail to introduce a co-branded credit card known as ‘Reliance SBI Card.’ This strategic collaboration aims to provide consumers with a tailored credit card. It offers a range of benefits and exclusive rewards while shopping at various Reliance Retail outlets.

The Reliance SBI Card is designed to cater to diverse consumer segments, from mass-market to premium customers, promising to enhance their shopping experience across Reliance Retail’s extensive ecosystem.

Two Variants of Reliance SBI Card

The newly launched Reliance SBI Card comes in two distinct variants:

Reliance SBI Card: This variant is designed for consumers seeking valuable shopping benefits and rewards.

Reliance SBI Card PRIME: Offering an elevated experience, this variant provides enhanced advantages and rewards for those who desire premium shopping experiences.

Reliance SBI Card
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Benefits and Rewards

Reliance SBI Cardholders can look forward to a wealth of benefits and rewards when making transactions within Reliance Retail’s diverse range of products and services. These include:

  • Fashion and Lifestyle: Shoppers can enjoy rewards on fashion and lifestyle products.
  • Grocery: Exclusive benefits and rewards await customers purchasing groceries at Reliance Retail outlets.
  • Consumer Electronics: Those looking to buy consumer electronics will also be eligible for special offers and rewards.
  • Pharma: Reliance SBI Cardholders can enjoy benefits while shopping for pharmaceutical products.
  • Furniture and Jewelry: Shoppers can look forward to rewards on furniture and jewelry purchases.
  • Customized Offers: Card users will have access to ongoing custom offers rolled out by SBI Card, further enhancing their shopping experience.

Annual Fees and Renewal Fee Waiver

Card VariantAnnual Fee (₹)Renewal Fee Waiver Milestone (₹)
Reliance SBI Card₹499 plus taxes₹1,00,000
Reliance SBI Card PRIME₹2,999 plus taxes₹3,00,000

Eco-Friendly and Versatile

The Reliance SBI Card aligns with eco-friendly practices as it is constructed using recycled plastic. Furthermore, it operates on the RuPay platform, making it widely accessible for transactions. Cardholders can conveniently use this co-branded credit card across various renowned retail brands under the Reliance umbrella, including Reliance Smart, Smart Bazaar, Reliance Fresh Signature, Reliance Digital, Reliance Trends, JioMart, Ajio, Reliance Jewels, Urban Ladder, Netmeds, and more.

Quotes from Key Figures

V Subramaniam, Director at Reliance Retail Limited, expressed excitement about partnering with SBI Card to offer RelianceSBI Card, assuring customers of benefits, discounts, and shopping rewards.

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Abhijit Chakravorty, MD & CEO of SBI Card, anticipates that the Card will become a popular choice among consumers due to its broad usability.

Wrap Up

The collaboration between SBI Card and Reliance Retail marks a significant move towards enhancing consumers’ shopping experiences. With two variants catering to different consumer segments, the Reliance SBI Card offers tailored benefits and rewards, encouraging customers to make the most of their shopping journeys within Reliance Retail’s extensive and diverse ecosystem.

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